STRUCTON
Web design · use it without thinking
Interfaces nobody has to explain.
Good UX designUI is the visible surface – type, colours, buttons. UX is the path to it: how easily visitors reach their goal. goes unnoticed: your customers find their way immediately – and come back.
Bespoke design · usable on every device · at a binding price
Does this sound familiar?
Users cannot find their way and abandon forms? That costs money every day – and can almost always be fixed.
Leistung zum verbindlichen Preis
- UX analysisWhere users get stuck
- Information architectureThe order of your content: which pages exist, how they connect and how the visitor navigates between them.: structures the customer understands
- WireframesFirst the floor plan, then the furnishing: a wireframe is the grey draft without colours and images. The clickable prototype makes it operable – you try the page out before design begins. + clickable prototypes
- Design systemYour brand's design kit: fixed colours, fonts, spacing and components from which every new page is assembled.: consistent and documented
- Accessibilityto WCAGWCAG is the internationally recognised standard for accessible websites – it defines, for example, how strongly text and background must differ.
- Handover ready for developersOr implementation directly by us
Live in four steps.
Free consultation
30 minutes, no obligation – we listen.
Concept
Structure, user journeys and scope are settled before design begins.
Implementation
With interim versions – you see the progress.
Go-live
With a checklist and measurement from day one.
From wireframe to interface – in motion.
What good UX design hinges on.
Five levels decide:
1. Clarity beats creativity
Break familiar patterns and you lose enquiries. Creativity belongs in the brand, not in the controls.
2. Guiding the eye
One message, one next step per page. Leaving things out is half the work.
3. Reduce interaction cost
Every click and every field takes effort. Forms only ask what is necessary.
4. Feedback at every moment
Loading states, confirmations, success messages: After every click, the visitor knows what is happening.
5. Usable by everyone
Contrasts to WCAG AA, keyboard operation, alt texts – mandatory for many since 2025.
From findings to a better interface.
- Heuristic analysis: Every finding with a severity rating.
- Data instead of opinion: Analyse usage data or set up measurement points.
- Wireframes before colours: You approve the structure before any design work starts.
- A design system, not single pages: Consistent building blocks, even as the website grows.
- Testing on a real device: Acceptance on smartphone, tablet and desktop.
Three ways in, depending on scope.
UI/UX is part of every package. Web tools without a website are priced separately.
Basic
One page, one goal
A clear, professional presence.
- Up to 3 individually designed pages
- Responsive on every device
- Legal notice and privacy notice
- Full setup and go-live
Advanced
3–8 pages
More room for services and markets.
- Everything in the Basic package
- Up to 7 individually designed pages
- Multilingual – up to 3 languages
- Email set up on your own domain
Enterprise
Connected to your systems
The website as the hub of your systems.
- Everything in the Advanced package
- Back-end integration with your systems
- Simple CRM for managing customers
- Tool connections and mail automation
We confirm the binding price in the first meeting. Third-party costs such as domain and hosting are passed without mark-up on to you.
Prices are net and exclude statutory VAT. Our offers are directed exclusively at entrepreneurs within the meaning of Section 14 of the German Civil Code (BGB).
UI/UX design – what clients ask us.
What is the difference between UI and UX?
UX (user experience) is the overall experience: does the visitor find what they are looking for and reach their goal without frustration? UI (user interface) is the visible surface: typography, colours, spacing, components. Good UI without considered UX is a beautiful dead end – we deliver both together.
Does my website really need professional UX design?
If visitors are meant to do something there – enquire, buy, book – yes. UX problems are invisible to operators and obvious to visitors: you know your own website too well to notice where others get stuck. That is exactly what we check systematically.
How do you measure whether the design got better?
By behaviour, not opinions: bounce rates, form drop-offs, click paths, enquiry rate before and after the change. Where readability and usability are concerned, we check against established standards such as WCAG contrast values and usability heuristics.
Do you also work with our existing system?
Yes. We implement UI/UX improvements in your existing system – whether WordPress, Shopify or a bespoke build. A complete rebuild is only needed when the technical basis itself is the problem; we tell you that beforehand.
What is a design system and do we need one?
A design system is your brand's kit: defined colours, fonts, spacing and components from which every page is built consistently. It pays off as soon as more than one person maintains content or the website is to grow – consistency is trust.
Is accessibility mandatory for us?
For many companies yes: the German Accessibility Act (BFSG) has applied since June 2025 to online shops and consumer services, among others. Regardless of the duty: accessible websites have larger audiences, greater reach and clearer operation for everyone. We build WCAG AA contrasts and keyboard operability in as standard.
Let’s talk
Free consultation at a fixed appointment – or a non-binding price range first.
Free consultation Request a quoteSo you can ask the questions beforehand.
Foto: Jep Gambardella / Pexels
Performance
Mehr Anfragen über die Website: fünf Hebel mit Substanz
Fünf Hebel bringen mehr Anfragen aus denselben Besuchern: eine klare Botschaft, Tempo, kurze Formulare, eine gute Handy-Ansicht und Vertrauen.
5 Min. · Weiterlesen →
Foto: Mikhail Nilov / Pexels
Recht & DSGVO
BFSG: Wann Ihre Website barrierefrei sein muss und was dazugehört
Seit dem 28. Juni 2025 gilt das BFSG. Hier lesen Sie, wen es betrifft, wann Kleinstunternehmen ausgenommen sind und was eine barrierefreie Website braucht.
5 Min. · Weiterlesen →
Foto: Liliana Drew / Pexels
Performance
Core Web Vitals 2026: Was LCP, INP und CLS messen
Drei Messwerte zeigen, wie schnell und stabil sich Ihre Website für echte Besucher anfühlt. Was die Core Web Vitals messen und wie Sie sie verbessern.
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Case Study · HANSEKREDIT
First a name, today a head start.
Von der Marke bis zur eigenen Suite mit KI – Branding, Website, Ads und Automatisierung aus einer Hand.
Case Study ansehen →
